3 Steps to Get People to Like Your Business on Facebook

So you have finally decided that your company, business, cause or group should have a fan page on Facebook.  You did this for a one of many reasons. No matter what has brought you to this point, you are here and you are asking yourself one question, how do I get people to like us? Here are 3 easy steps to growing your Fan base and having people express that they like your business.

1. Suggest the page to your friends
   This one should be a no brain-er. Even though not all of your friends will “like” your business, these are the people that will associate your business with you. They are your friends after all. Here is a quick how to on suggesting to your friends:
   1. Login to Facebook
   2. In the search button, search for your company page and select it.
   3. Once the page it up, you will have the picture you have chosen for your page in the upper left area of the page.
   4. Under that is a menu of options like “Edit Page” or “Promote with Ad”. Look for a link entitled “Suggest to Friends” and click on it.
   5. This will bring up a window with all of your friends pictures.  Select all of the people you feel will benefit from “Like”ing your page. If they are highlighted in Blue you have selected them.
      • Some names may be grayed out. Those people either already Like the page you are suggesting to them or have been invited to like the page. Just skip those.
      • There is no fast way through all of your friends. You have to hand click each one of them.  A pain for those of you with lots of friends but that is the price of being popular.
   6. When you are done selecting your friends, click the “Send Invitations” button and you are done with step one.
   7. WARNING: Don’t do this often for your own page. Once a month is more than enough. If people like your page great if not, they won’t. Don’t keep pushing your company down their throats. They will just learn to hate you for it.




2. Be sure to tag your wall with comments
   Every wall should have a good tagging in my book and Facebook is no different. You write on your own wall all the time, why not make those comments useful by Tagging your Company’s page in your tags. Tagging in Facebook is a way of linking to other pages in Facebook so you can direct people easily to pages or people.
   Here is a quick lesson in tagging:
   1. Log into Facebook and go to your wall.
   2. In that little box that says what’s on your mind starting writing something about your business’s page.
   3. When you are ready to type your business’s name Type the “@” symbol and without adding a space, start typing your company’s fan page name. Your company should show up in a box underneath your comment.
   4. When you see your company’s page name, click on it and Facebook will automatically put the full name of your company’s page in the post you are creating.
   5. Finish off your post and send!
   6. A fair bit of warning here. If you edit the name in any way, the link to your page will go away, so avoid that. Also, this trick currently only works in Facebook online, but not on any of your mobile devices.  Not my fault, I am not the programmer.




3. Get your Fans to suggest your business page to their friends.
   Having a fan page is about reaching outside of your group of friends, so this is the most vital step of all getting fans. This is however the toughest step, because this takes a little 1 on 1 message time.
   1. First off, login to Facebook and head to your Fan page.
   2. Once there head to the box on the left marked”(#) friends Like This” and click the “See All” link in the window. This will pull up a list of all of the people that you know that like the page.
   3. Pick out a few names of people that you see on Facebook a lot and that have a good number of friends.
   4. Either click on their name in the window to go to their page or Search, one at a time for these friends, in the box at the top of the Facebook page.
   5. Once you are on their page, under their Profile picture will be a link to “Send ____ a Message”. Click on it.
   6. In the window that has just opened write them a message saying how much you love that they like your business and ask them, in your own way, to suggest your page to their friends. It might be a good idea to give them a short instructional guide, like Step 1 above, if you are not sure if they know how to do it.  In your message, include the URL of your page (hopefully a vanity URL at this point).  This will make it easy for them to get to your page.
   7. If they come through be sure to by them a drink the next time you see them. It will be worth it!

Growing your fan page is a huge key to having success on Facebook. Now get out there and make people like you!