SEO and Website Accessibility Articles

New School SEO vs Old School SEO

How to write for SEO today

Are you still writing content for your website the same way you wrote it a few years ago? If you are, it is time to upgrade your understanding of writing for SEO. Let’s look at some Old School and New School SEO theories. Old School SEO: Keyword Stuffing 15 years ago, putting as many key…

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Title Tags

Meta Descriptions – Improving click through from SERP

Often an overlooked area of new website builds, Meta Description Tags, located in the <head> section of each of your webpages, are an easy way to control what searchers on search engines can expect on your page, right in the search results. The meta description tag attribute provides concise explanations of the contents of your…

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Robots.txt illustration

Robots.txt

A robots.txt file is a file is like a fence around your yard. Some fences let you see through and others are built to keep everything out. The robos.txt file sits at the root of your website and indicates the parts of your website you do or don’t want web crawlers to see or access.…

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Secure URL

Why is your URL important for SEO?

Understanding the structure of domain names and URLs is a fundamental building block of SEO. Over the years, Google and Bing have come a long way in handling the challenges of a growing number of pages available for indexing. The basic rule of SEO URLs is to make it easy for the searching human to…

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Keyword Research Word cloud Illustration

Keyword Research Starter Guide

Keywords are at the heart of all search engine searches. As you head over to your favorite search engine or even website search box, what you enter are the words that you think will bring up the desired results for your search. Those words are the search terms used that keyword research is hoping to…

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20 questions

20 SEO questions to get you started

It is time to get started with SEO on your site. You realize that you don’t even really know where to start. Well with the help of Rebecca Gill and SEObits.fm here is a list of questions you should answer before starting your SEO Journey. Now, at first glance, these questions might seem easy to…

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Man Searching on a computer

What motivates a search engine to provide links to all the content on the Internet and not just paid ads?

The Search Engine Results Page(SERP) is the search engine’s equivalent of a recommendation from a trusted friend in real life. IRL, you may have a friend that works for one restaurant, but when they recommend another restaurant, you listen, because they are the expert in the field. Search Engines, like Google, work the same way.…

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SEO Illustration

Define Your SEO Objectives

Onsite Search Engine Optimization is a bit like doing chemistry. Each element of your website, when combined with other elements on your site and its interaction with the world, will help to determine how well your site ranks on all search engines. Have you stopped to ask yourself, what do I want my site to…

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domain name registration

Tips for choosing the perfect domain name

You have come up with that new business and you are ready to tell the world about it! Well, time to think about your brand online. More and more entrepreneurs are picking their new company name or product name based on their ability to get the domain name! It is a safe bet that the…

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Better Web Pages for SEO

The Recipe to Make Better Web Pages for SEO

Better websites are made up of great individual pages of good content. It really is just that simple. The best websites are built like a great cookbook. Cookbooks are made up of a bunch of individual and specific recipes. Those recipes pages are usually laid out in sections to make it easy for everyone to…

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Title Tags

Understanding the Title Tag

The title tag is an element of your webpage’s header that defines the title of a webpage that is used in your browser’s tab, favorite links, social sharing previews, and most importantly on search engine results pages (SERPs). Code Snippet <head> <title>Example Title</title> </head>   The Title The title element of a web page should…

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What is SEO Illustration

What is SEO? Why should I care what SEO is?

You have a question, you are looking for information, or maybe you want to buy something… Where do you turn to get more information on the internet? For most of us, we turn to a search engine, either through our computer, our phone, or maybe even a voice-enable device like Alexa or Google Home.  We…

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